Marketing Strategies For Family Child Care

Learn effective strategies to market your childcare business and establish a unique brand in this Marketing training, focusing on using social media, websites, creating a parent persona, and building trust with parents.

Description & Materials

Course description

The Marketing training offers ideas and a platform for rich discussion on how to best market your child care business and build your unique brand.  We will explore social media platforms, websites, and the benefits of building a parent persona. The workshop will also focus on ways to attract and build parents’ trust.

Course materials

This course does not have accompanying materials.
Training Courses
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There's no upcoming training for this course.
“As a Licensed-Exempt Child Care Provider, the pilot METC apprenticeship program has helped me a lot. I have been able to complete all my classes and apply for the additional 20% increase while I was waiting to become licensed. I now know how the process works because of the information received in this program. I’m so grateful for these classes, and the time my mentor took to make sure I was on the right track. I really appreciate this program, and I hope other providers will get the opportunity and experience that I got from METC.”
Claudette Sarpong
Pilot Apprenticeship Mentee
photo of Claudette Sarpong